Cheers to five years: Anniversary food and drink collaborations help MCA give back

When we started thinking about how we wanted to celebrate Manitoba Crop Alliance’s fifth anniversary, we knew we wanted to give back to our farmer members, industry partners and the broader agriculture community, who have all helped the organization become what it is today. After much consideration, we decided the best way to do that was with some special food and drink made from MCA crops grown right here in Manitoba.

The result was three unique and delicious anniversary collaborations:

Beer

Our anniversary beer was brewed in collaboration with Trans Canada Brewing Co., a mainstay in the Winnipeg craft brewing community. For the anniversary brew, we couldn’t have asked for a better partner than Trans Canada, which shares our belief in the importance of supporting local farmers, buying (and drinking) local and giving back to the community. The beer was produced using malt from Scythe Malting Co. in Springstein, MB, which is owned and operated by MCA director Jeffrey Stobbe-Wiebe and his family.

Our “Stronger Together” light lager was distributed to MCA delegates during the 2026 all delegates meeting in Brandon, handed out to attendees following the 2026 MCA AGM and also made available to all CropConnect attendees during the Farmer Saloon portion of the conference.

Bread

Our anniversary white pan bread was created by our friends and longtime collaborators at Cereals Canada. Given our strong, existing ties with Cereals Canada through our membership in the organization, and the important market development and access work they do on behalf of our farmer members, it was a natural partnership. The bread was distributed to all farmer members who attended the 2026 MCA AGM.

Coming Soon: Whisky

Our final collaboration is a special anniversary whisky produced with Winnipeg’s Patent 5 Distillery. The base spirit was made from a mixture of locally grown corn, wheat and barley for a unique, Made-in-Manitoba flavour. The anniversary whisky is currently aging in barrels, where it will remain for the next several years, with plans to bottle and release the final product in 2030 when we celebrate MCA’s 10th anniversary. We are sure it will be worth the wait!

Gallery: Behind the scenes at Trans Canada Brewing Co.

Manitoba Crop Alliance awards 2025-26 post-secondary bursaries

Feb. 26, 2026 (Carman, MB) – Manitoba Crop Alliance (MCA) has awarded six post-secondary students from Manitoba with MCA 2025-26 bursaries valued at $2,000 each. The six bursary recipients are Daniela Heinrichs from Clearwater, Marco Fanzago from Elm Creek, Evan Whetter from Alexander, Kayden Stewart from Rosser, Cohen Crammond from Austin, and Nolan Marginet from Treherne.

“Today’s students are agriculture’s future leaders, and we are proud to support the next generation as they continue their education,” says MCA chair Jonothan Hodson. “This year’s post-secondary bursary recipients all have deep roots in agriculture and a desire to broaden their knowledge. I look forward to seeing how they will advance our industry and give back to their communities.”

These bursaries assist with the financial needs of students who are enrolled in a post-secondary agricultural program within Canada and are from a farm that is a member in good standing with MCA.

An independent selection committee was contracted to evaluate the applicants based on their connection to or interest in agriculture, explanation of why they decided to enrol in an agriculture-related post-secondary program, how they hope to benefit the agriculture industry once they have graduated and are in the workforce, and their academics and writing skills.

This year, the selection committee included Melody Caron, the owner/director of independent crop production research company TapRoot Research Ltd., and Elizabeth Karpinchick, a registered professional agrologist working as an independent consultant for Tone Ag Consulting Ltd.

For more information about the MCA 2025-26 bursary program and to read biographies of the recipients, visit mbcropalliance.ca.

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For more information, please contact:

Cole Christensen
Communications Manager
Manitoba Crop Alliance
403-589-3529
cole@mbcropalliance.ca

About Manitoba Crop Alliance:
MCA represents more than 7,700 farmer members who grow wheat, barley, corn, sunflower and flax in Manitoba. MCA puts its farmer members first and strives to continuously improve their competitiveness and profitability by focusing on four main areas: research, agronomy, market development and access, and communications. By investing in these key areas, MCA ensures wheat, barley, corn, sunflower and flax remain sustainable production choices for Manitoba farmers. For more information, visit mbcropalliance.ca.

Meet Manitoba Crop Alliance’s 2025-26 post-secondary bursary recipients

Manitoba Crop Alliance (MCA) is proud to support agriculture’s next generation. MCA’s bursary program is designed to assist with the financial needs of students pursuing education in a field that will benefit the agriculture sector.

Six post-secondary students from Manitoba have been awarded with MCA 2025-26 bursaries valued at $2,000 each. The 2025-26 bursary recipients are Daniela Heinrichs from Clearwater, Marco Fanzago from Elm Creek, Evan Whetter from Alexander, Kayden Stewart from Rosser, Cohen Crammond from Austin, and Nolan Marginet from Treherne.

“Today’s students are agriculture’s future leaders, and we are proud to support the next generation as they continue their education,” says MCA chair Jonothan Hodson. “This year’s post-secondary bursary recipients all have deep roots in agriculture and a desire to broaden their knowledge. I look forward to seeing how they will advance our industry and give back to their communities.”

Bursary applicants needed to meet the following criteria:

  • Have completed a minimum of one year (two terms) of post-secondary education at the college or university level (diploma or degree) and are enrolled full-time for the 2025-26 school year in an agricultural program within Canada.
  • Have achieved a minimum cumulative grade point average (GPA) of 3.0.
  • Have an interest in wheat (spring or winter), corn, barley, flax or sunflower crops, or agriculture in general, as demonstrated in a brief, one-page letter.
  • Are from a farm that is a member in good standing with MCA.
  • Have not previously been awarded an MCA post-secondary bursary (past high school bursary recipients remain eligible for a post-secondary bursary).

An independent selection committee was contracted to evaluate the applicants based on their connection to or interest in agriculture, explanation of why they decided to enrol in an agriculture-related post-secondary program, how they hope to benefit the agriculture industry once they have graduated and are in the workforce, and their academics and writing skills.

This year, the selection committee included Melody Caron, the owner/director of independent crop production research company TapRoot Research Ltd., and Elizabeth Karpinchick, a registered professional agrologist working as an independent consultant for Tone Ag Consulting Ltd.

Caron started TapRoot Research Ltd. in 2022 and has been supporting varietal development, pesticide efficacy and fertility research in the Red River Valley and Carman, MB. Her background in soil science, agroecology and as a field biologist have all contributed to her interest and expertise in conducting field research in Manitoba. Caron and her husband have two children and operate a grain farm near Brunkild, MB, where they grow cereals, soybeans and canola.

Karpinchick specializes in field crop agronomy, soil testing, on-farm testing and organic crop production. She serves on the Agrologist Manitoba board of directors and is president of the St. Pierre Agricultural Society, the St. Pierre CDC and the Frog Follies Committee.

Thank you to the selection committee for evaluating the bursary applications and congratulations to the 2025-26 bursary recipients!

Meet the MCA 2025-26 bursary recipients

Manitoba Crop Alliance introduces new board of directors

Feb. 19, 2026 (Carman, MB) – Effective immediately, there are some new faces representing wheat, barley, flax, corn and sunflower farmers across Manitoba.

Manitoba Crop Alliance (MCA) is proud to introduce its 2026 board of directors, including two new members: Jeffrey Stobbe-Wiebe (Springstein, MB) and Korey Peters (Randolph, MB). Stobbe-Wiebe is a delegate on MCA’s wheat and barley crop committee and Peters is a delegate on the sunflower crop committee.

The new directors join nine returning directors on the board:

  • Jonothan Hodson (Lenore, MB) – corn committee
  • Sally Parsonage (Baldur, MB) – sunflower committee
  • Doug Martin (East Selkirk, MB) – corn committee
  • Leigh Smith (Oak Lake, MB) – flax committee
  • Robert Misko (Roblin, MB) – wheat and barley committee
  • Scott Mowbray (Cartwright, MB) – wheat and barley committee
  • Nick Matheson (Stonewall, MB) – flax committee
  • Carl Bangert (Beausejour, MB) – corn crop committee
  • Carly Chatham (Killarney, MB) – wheat and barley committee

Each of the new directors was elected from their respective crop committee during meetings held in late January. Together, the new board will guide the organization’s direction, with the primary goal of maximizing farmer levy dollars by investing in meaningful, independent research, valuable knowledge and targeted advocacy.

“Jeffrey and Korey each bring unique experiences and perspectives to the table, and I’m confident they will both be major assets to our board of directors,” says MCA CEO Pam de Rocquigny. “All our directors are extremely passionate about agriculture and giving back to the industry, so I know they will serve our farmer members well.”

MCA is also proud to introduce its new board executive for the upcoming year. The board of directors re-elected Jonothan Hodson as chair, Sally Parsonage as vice-chair and Doug Martin as secretary.

“I’m excited to continue serving as MCA’s chair,” Hodson says. “I’m honoured my colleagues on the board of directors have once again chosen me to lead the organization and together we will keep working hard to make our farmer members across the province more productive and sustainable.”

For more information about MCA’s board and crop committees, visit mbcropalliance.ca.

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For more information, please contact:

Cole Christensen
Communications Manager                
403-589-3529
cole@mbcropalliance.ca

About Manitoba Crop Alliance:
MCA represents more than 7,700 farmer members who grow wheat, barley, corn, sunflower and flax in Manitoba. MCA puts its farmer members first and strives to continuously improve their competitiveness and profitability by focusing on four main areas: research, agronomy, market development and access, and communications. By investing in these key areas, MCA ensures wheat, barley, corn, sunflower and flax remain sustainable production choices for Manitoba farmers. For more information, visit mbcropalliance.ca.

Rethinking Crop Insurance for your Farm

The following article is a recap of “Beyond Basic Coverage: Unlocking the Value of Crop Coverage Plus,” a presentation in our Roots to Results Webinar Series. The full webinar recording can be viewed here.

Risk management is, in part, about making sure one poor crop year doesn’t severely impact the overall trajectory of your farm.

During a recent webinar, Manitoba Agricultural Services Corporation’s (MASC) David Van Deynze and Scott Clayton asked farmers to think differently about crop insurance: not as protection for individual crops, but as protection for the farm as a whole.

Crop Coverage Plus shifts the focus from isolated losses to overall farm performance, offering higher coverage levels and, in some cases, meaningful premium savings for diversified operations. By recognizing how different crops succeed and struggle under the same conditions, whole-farm coverage aims to provide protection that matches the way Manitoba farms actually operate.

Shift from Crop-by-Crop to Whole-Farm Thinking

Crop Coverage Plus evaluates the combined value of all insured crops, allowing strong yields to offset weaker ones.

Implementation

Review your insurance decisions across your entire crop mix instead of one line item at a time.

Crop Diversity Can Unlock Better Protection

Farms with multiple crops may qualify for coverage levels up to 90 per cent, sometimes at a lower premium than standard 80 per cent coverage.

Implementation

If you’re growing three or more crops, ask your MASC insurance specialist to model your farm under Crop Coverage Plus.

Not All Crops Move Together — and That Matters

Some crops respond differently to heat, moisture or timing. Those differences reduce overall risk when measured at the farm level.

Implementation

Consider how crops like winter wheat or corn behave differently across seasons when planning rotations.

Fewer Claims, but Stronger Support When It Counts

While small, single-crop claims may be offset, farms tend to receive larger indemnities in years when most crops suffer.

Implementation

Decide whether your operation benefits more from frequent small payouts or stronger protection in difficult years.

Reseed Benefits Increase with Higher Coverage

Reseed payments are calculated as a percentage of coverage. Higher coverage means larger reseed support when conditions force a restart.

Implementation

Factor early-season weather risk into your insurance choice, especially in moisture-prone areas.

The Focal Point: Winter 2026 Edition

Download The Focal Point Winter 2026 Edition (pdf)

 

Table of Contents

  • Setting the standard: Establishing baseline emissions for special crops
  • Two-pronged approach: Cover crops and 4R strategies to reduce GHG emissions
  • Rethinking phosphorus: Unlocking the potential of the circular nutrient economy
  • Micro-management: Researchers explore potential of microbes to improve fertilizer uptake efficiency
  • Meet a researcher: Agronomist in Residence sets special crops up for success
  • Undercover crops: Manitoba research assesses potential cover-cropping strategies
  • Research by the numbers

Christopher Bidinosti, professor, University of Winnipeg

Photo courtesy the University of Winnipeg.

Physics professor Christopher Bidinosti has been at the University of Winnipeg since 2007, and much of his recent work sits at the intersection of computing and agriculture. As a co-founder of the TerraByte research group, Bidinosti is helping advance digital agriculture in Manitoba by supporting plant science research with new data and imaging tools.

Where did you work before?

I’ve been in universities most of my life. Before coming to the University of Winnipeg, I was a postdoctoral researcher at Simon Fraser University and prior to that at the École Normale Supérieure in Paris, France. Before that, I was a graduate student at the University of British Columbia and an undergraduate student at Brandon University. I also worked at Ayerst Organics in Brandon, MB, where they extracted estrogen from the pregnant mare’s urine and made hormone replacement drugs.

What got you interested in this area of work?

I’ve always had an interest in plants, gardens and growing food. Even though I don’t do it, I still find it fascinating. So, when my colleague and I were working on advanced computing techniques about 10 years ago, I saw this as an opportunity to engage my interest in agriculture. With the shrinking cost and size of sensors, like cameras in our phones, and the massive increase in computing power, it felt like the right time to jump into this kind of research.

Tell us a bit about what you’re working on at the University.

Our research group, TerraByte, works on several aspects of digital agriculture, including data generation, data hosting and sharing, and machine learning models for things like plant classification and disease detection. We primarily work with plant scientists, helping them automate and expedite visual tasks like phenotyping and disease assessment. We like to think of what we do as research helping research.

Michael Beck, Christopher Henry and I have been pushing digital agriculture for a long time. When Manitoba Crop Alliance (MCA) put out its “hope and dreams” call last fall, we knew we had to pitch the idea for the Manitoba Centre for Digital Ag (MCDA). When you look at other jurisdictions, there is significant investment in digital agriculture, and we felt strongly that Manitoba needed a more co-ordinated approach. The MCDA isn’t about a single building or institution. It’s about bringing researchers, grower organizations, government, and industry together around a shared provincial strategy. Our focus is on mobilizing researchers across universities and colleges to work collaboratively, apply for funding together and make better use of the digital tools we already have. That’s the vision we’re working toward, and we really appreciate MCA’s support in helping move it forward.

What can you say about the value of farmers providing funding and support to your organization?

It’s huge and we appreciate it very much. It’s very forward thinking. There is no doubt that computers will bring as much change to agriculture as engineering, chemistry or genetics have in the past.

How does that farmer funding and support directly benefit farmers?

It really goes back to work we do with plant scientists and researchers. If we can help them expedite their breeding programs, then heartier crop varieties that are more pest, disease or heat resistance, for example, can make it to farms much sooner. That’s where we see a real, long-term benefit for farmers.

One example of this is work we do in the lab using low-cost cameras to take images of plants from many different angles and build 3D computer models of them. From those models, we can automatically extract plant traits like height, width, volume and leaf angle, without disrupting the plant’s growth cycle or relying on visual scoring. A lot of plant science still depends on people visually ranking plants, which takes a huge amount of time and can be quite subjective. What we’re doing replaces hours or days of manual work with something that takes minutes and produces consistent results.

For plant breeders, that’s a big deal. It means they can evaluate more plants, more accurately and much faster than before. That speeds up research and helps identify promising varieties earlier in the process. While this work isn’t showing up directly on farms next year, it influences the varieties that farmers will eventually be growing.

We’re very thankful for the trust farmers have placed in us. We’re always happy to talk about what we’re working on and to hear about other projects we could be involved in. This kind of work is an investment in the future, and we take that responsibility seriously.

How do you spend your time outside of work?

Biking, running and reading.

What is the best part about your job?

The best part of my job is working in an area that I find genuinely fascinating and working with inspired students. Over the last several years, my focus has shifted more toward digital agriculture, which brings together engineering, imaging equipment and computation. We often talk about how engineering plus agriculture gave us tractors, chemistry plus agriculture gave us pesticides, genetics plus agriculture gave us breeding, and now it’s computers plus agriculture. No one knows exactly where it will land, but there’s no doubt it’s going to be big, and that’s what makes it so interesting to work on.

What gets you most excited about your work?

The people I work with. I have amazing colleagues and collaborators who are incredibly talented and fun to work with, and I’ve worked closely with some of them for many years. The work itself is also fascinating because of how complicated it is. Plants and real farm fields are insanely complicated systems, even more so than physics, and that challenge is what keeps the work exciting.

Learn more at terrabyte.acs.uwinnipeg.ca

Practical Farm Finance Lessons for Uncertain Times

The following article is a recap of “Staying Ahead of the Curve, “ a presentation in our Roots to Results Webinar Series. The full webinar recording can be viewed here.

Farming has always involved risk, but today the risks feel sharper. Volatile markets, rising input costs, unpredictable weather and tighter margins are forcing many farms to think differently about how they make decisions.

In our latest Roots to Results webinar, Evan Shout, president and co-founder of Maverick Ag, challenged the idea that these pressures are completely out of our hands. While farmers can’t control markets or weather, they can control how they prepare their business to respond. This preparation starts with understanding the right numbers, not all the numbers.

Strong land equity has helped many farms stay stable, but equity alone doesn’t create flexibility. Cash flow, debt structure, cost awareness and timing increasingly determine whether a farm can hold grain, invest wisely or weather a tough year without being forced into making hard decisions.

Know the Three Numbers That Really Matter

Not every ratio deserves your attention, but three do: working capital, debt service ratio and debt-to-equity. These are the numbers lenders watch and they shape your day-to-day flexibility. Strong working capital gives you selling power, a healthy debt service ratio keeps the bank on your side and debt-to-equity tells you how much cushion you really have.

Implementation

Ask your accountant for accrual financial statements and calculate these ratios annually. Track trends, not just single-year results.

Calculate Your True Cost of Production

Cost of production isn’t just seed and fertilizer. It also includes machinery depreciation, family living draws and even the opportunity cost of owning land. When those costs are hidden, pricing decisions become emotional instead of strategic.

Implementation

Use conservative, 10-year average yields and today’s prices. Include personal drawings and realistic equipment depreciation to find your real break-even.

Use Break-Even Numbers to Guide Marketing

Once you know your break-even, marketing becomes clearer. Instead of hoping for a rally, you can decide when selling at a small loss protects the whole farm, or when a crop is carrying the operation.

Implementation

Pair break-even prices with a simple return-on-investment target. Share these numbers with whoever handles marketing, so decisions support the entire business.

Treat Lean Management as Risk Management

In tighter years, controlling costs matters more than chasing yield. Lean management isn’t about cutting blindly; it’s about finding small efficiencies that reduce pressure on cash flow and debt.

Implementation

Review expenses line by line. Ask what can be delayed, downsized or done differently this year without hurting long-term productivity.

Benchmark, But Know the Story Behind the Numbers

Comparing your farm to others can reveal blind spots, especially in machinery, labour and debt per acre. However, numbers only make sense with context.

Implementation

Benchmark against similar farms and against your own five-year history. Use percentages of revenue, not just dollars per acre, to spot trends.

Michael Beck, assistant professor, University of Winnipeg

Connect with Michael on LinkedIn.

Michael Beck is an assistant professor for data analytics in the Department of Computer Science at the University of Winnipeg (UWinnipeg). Before moving to Canada in 2017, Beck earned his master’s degree in mathematics and doctorate in computer science from the University of Kaiserslautern in Germany. He has held postdoctoral positions at both UWinnipeg and the University of Manitoba (UM) and lives in Winnipeg.

What is the best part about your job?

The best part about my job is that I get to work in a very interdisciplinary field, where people from many different departments come together. I work with physicists, plant scientists and other computer scientists; it’s a very wide spectrum of people. I might talk to a farmer one day and a scientist the next, then sit down to write some code or head into the lab and start building a robot. It’s so diverse. That variety is what makes the work exciting and what makes me happy week by week.

What got you interested in working in computer science?

It was after doing my postdoc at UM when Christopher Henry and Christopher Bidinosti (both professors at UWinnipeg) asked if I could work on a project. They wanted me to build a robot, create a database to hold images and do a number of things I had never done before. When they asked if I could do it, I said I hadn’t done anything like it before, but I was willing to learn, and that was all they wanted.

My journey went from a very theoretical background in mathematics toward real-world problems. Curiosity and not being afraid to try something I wasn’t trained for is what got me into computer science, and the interdisciplinary nature of the work is what made me stay.

Tell us a bit about your role and the Manitoba Centre for Digital Ag.

As an assistant professor, my role is teaching and research, and I work in digital agriculture with TerraByte. We focus on bringing new technologies into agriculture, from machine learning and equipment such as sensors to new data acquisition methods and figuring out how that data can be useful. This can mean helping plant breeders, agronomy research or even directly on the farm. We have people from physics and computer science working with plant scientists, and together we solve research problems. We don’t know everything about plants, and plant scientists don’t have a full picture of what technologies are available, so bringing those worlds together is where real progress happens.

The Manitoba Centre for Digital Agriculture (MCDA) grew out of this same thinking. When Manitoba Crop Alliance (MCA) put out a “hopes and dreams” call, we responded with the idea of bringing together the many people already working in digital agriculture across Manitoba. Right now, there are individual efforts, but no co-ordinated, province-wide strategy. The MCDA is intended to connect post-secondary institutions, grower associations such as MCA and MPSG, government, industry and farmers, so that work can happen more strategically.

Similar centres exist in the U.S., the UK, Australia and even in Saskatoon, and the level of investment and synergy in those institutions far exceeds what we currently see in Manitoba. Without something like this, my concern is that Manitoba risks being left behind, with new technologies developed elsewhere and brought in at a cost. We want innovation to happen here, not only for economic reasons, but because solutions developed locally are better suited to our conditions. The MCDA isn’t a brick-and-mortar building. It’s more of a consortium that brings people together, avoids duplicated efforts and helps navigate an increasingly complex digital agriculture landscape. No single group can do this alone, and that’s really what the MCDA is about.

What can you say about the value of farmers providing funding and support to your organization?

It’s absolutely instrumental. What we’re trying to build with the MCDA is very ambitious, and it’s hard to find funding channels for something like this. So, when MCA came to us and said, “Tell us about your hopes and dreams,” and then followed through with funding, that was absolutely massive. It’s an opportunity we would have a very hard time finding anywhere else, and we’re incredibly grateful. We really appreciate MCA and its members trusting us with this responsibility.

How does that farmer funding and support directly benefit farmers?

This is still research, and the work we’re doing isn’t going to show up on farms next year. To some level, this is fundamental research. There was a time when chemistry had no business in agriculture, then someone invented fertilizer. There was a time when biology or genetics had no business in agriculture, but look at plant breeding now. I think digital agriculture is a similar story. We don’t yet know exactly what it will look like in 10 or 20 years, but farmer funding will help us shape that future here in Manitoba, together with the people who are living and working in this system.

There are some very tangible benefits already. One example is our work with plant breeders studying Fusarium head blight in wheat. We’re helping researchers assess diseased wheat heads more accurately and faster, which in turn accelerates breeding program and helps deliver more resistant varieties sooner. These are the kinds of projects we want to establish more of through the MCDA. We’re very thankful for the opportunity farmers have given us, and we take that responsibility seriously.

How do you spend your time outside of work?

I play a lot of different games, including board games, tabletop RPGs, computer and card games. I also enjoy sports like volleyball and soccer.

Who or what inspires you?

What I find regularly inspiring is seeing people who are really good at what they do, no matter what their field is. Watching people perform at a high level and master their craft is something I find motivating, and that inspiration can come from anywhere.

Do you have a favourite TV series, movie or podcast at the moment?

One series I really like is The Bear. I also enjoyed Arcane League of Legends, which is based on a computer game but stands on its own as an animated series. Recently, we’ve also been enjoying Pluribus.

Connect with Michael on LinkedIn.

Manitoba Crop Alliance begins issuing cash advances on winter cereals planted fall 2025

Jan. 6, 2026 (Carman, MB) – Manitoba Crop Alliance (MCA) has received approval to start issuing cash advances on winter wheat and fall rye planted in fall 2025 through Agriculture and Agri-Food Canada’s Advance Payments Program (APP).

The APP is a federal loan program administered by MCA. It offers Canadian farmers marketing flexibility through interest-free and low-interest cash advances.

Under the program, eligible farmers can receive up to $1,000,000, with the Government of Canada paying the interest on the first $100,000 (or the first $500,000 for canola advances, specifically) for the 2026 program year. Funds can be issued in three to five business days once the application process is complete. MCA’s interest rate on interest-bearing cash advances is competitive with major banks and credit unions.

To apply for an advance under the 2026 program year on winter wheat and fall rye planted in fall 2025, farmers can phone MCA’s office at 1-204-745-6661 or toll-free at 1-877-598-5685 to request an application form.

MCA also continues to process applications for the 2025 program year on more than 35 crop kinds and honey.

If farmers would like to be notified regarding APP-specific information, please email info@mcacashadvance.ca to be added to the subscriber list. More information about the APP cash advance program can be found at mcacashadvance.ca.

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For more information, please contact:

Darcelle Graham
Chief Operating Officer
Manitoba Crop Alliance
204-745-6661
darcelle@mbcropalliance.ca

About Manitoba Crop Alliance (MCA):
MCA represents more than 7,700 farmer members who grow wheat, barley, corn, sunflower and flax in Manitoba. MCA puts its farmer members first and strives to continuously improve their competitiveness and profitability by focusing on four main areas: research, agronomy, market development and access, and communications. By investing in these key areas, MCA ensures wheat, barley, corn, sunflower and flax remain sustainable production choices for Manitoba farmers. For more information, visit 
mbcropalliance.ca.

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