About Manitoba Crop Alliance

Mission, Vision & Strategic Plan


For every levy dollar we collect, we maximize these resources into meaningfulindependent researchvaluable knowledge and targeted advocacy.


Our investments will make every Manitoba farmer member more productive and sustainable.

MCA Strategic Plan

Our Strategic Plan is built around our objectives and key results. The board of directors sets the priorities for how much we invest towards each objective. We will demonstrate to members how we invest every dollar they contribute.

Download MCA Strategic Plan (pdf)

Strategic Objectives and Key Results

Click an objective below to view its key results.