Feb. 25, 2025 (Carman, MB) – Manitoba Crop Alliance (MCA) is now accepting applications for 2025 Advance Payments Program (APP) cash advances, with funds to be issued starting April 1.

The APP is a federal loan program administered by MCA. It offers Canadian farmers marketing flexibility through interest-free and low-interest cash advances. Under the program, eligible farmers are eligible to receive up to $1 million, with the Government of Canada paying the interest on the first $100,000 of the advance for the 2025 program year.

For the 2025 program year, MCA’s interest rate on interest-bearing cash advances is prime – 0.50 per cent. This interest-bearing rate is competitive with other APP administrators, major banks and credit unions. MCA is also maintaining a low, one-time application fee of $250 for the 2025 program year.

To correspond with the start of the 2025 spring program, MCA has launched a new APP cash advance website: mcacashadvance.ca. The site was designed to improve the user experience for APP cash advance clients, with a streamlined layout and a new client portal that will be available soon.

“The new website is a one-stop-shop for our cash advance clients, with application forms, key deadlines and other important information presented in a format that is easier than ever to navigate,” says MCA COO Darcelle Graham. “This is just one more way we can ensure our clients receive the exceptional service they deserve when they come to us for a cash advance.”

To apply for an advance under the 2025 program year, farmers can visit mcacashadvance.ca, or phone the MCA office at 1-204-745-6661 or toll-free 1-877-598-5685 to request an application form.

MCA also continues to process applications for the 2024 program year on over 35 crop kinds and honey until March 14.

If farmers would like to be notified regarding APP-specific information, please email hello@mbcropalliance.ca to be added to the subscriber list. More information about the APP cash advance program can be found at mcacashadvance.ca.

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For more information, please contact:

Darcelle Graham
Chief Operating Officer
Manitoba Crop Alliance
204-745-6661
darcelle@mbcropalliance.ca

About Manitoba Crop Alliance:
Manitoba Crop Alliance is a non-profit organization established Aug. 1, 2020, representing more than 7,700 farmer members. Manitoba Crop Alliance puts their farmer members first and strives to continuously improve the competitiveness and profitability of all crops represented by the organization by focusing on four main areas: research, agronomy, market access and development, and communications. It is through investment in these key areas that Manitoba Crop Alliance can ensure wheat, barley, corn, sunflower and flax are sustainable production choices for Manitoba farmers. For more information, visit mbcropalliance.ca.